HBO Announces The Iron Anniversary to Commemorate the 10th Anniversary Of Game Of Thrones

Iron Anniversary

Love it, hate it, or fall firmly on the side of “meh”, Game of Thrones was the biggest show in the world. The final season, particularly the last episode, remain wildly controversial among fans, but the love and passion for Westeros that brought people together are ever present. That’s why we’re going to have a great time with this month’s big anniversary. To celebrate the 10th anniversary of GoT‘s premiere (April 17, 2011- yes, it’s really been that long), HBO has launched The Iron Anniversary, a month-long celebration commemorating the series. A custom spotlight page has been created on HBO Max with personalized curations, a binge-watching marathon, and some pretty damn neat special-edition products.

HBO Max’s new  “Game of Thrones” Spotlight Page, is an in-app experience, with helpful info for the fandom newbies and more interesting interviews and easter eggs for more hardcore fans. Over 150 videos of behind-the-scenes extras, cast interviews, clips and trailers are included, many of which have never been available on the streaming platform before.

Want to get into the group marathon experience with your friends on social media? Set your calendar alerts for April 10th! Beginning April 10, HBO will launch the Game of Thrones MaraThrone with all episodes of season 1 airing on HBO2 starting at 10:00 a.m. ET, challenging fans to continue to binge watch all 73 episodes of the series on HBO Max while raising money for select global charities. For two weeks, Game of Thrones cast members will rally the fandom to contribute to one of ten noble causes: Women for Women International, World Central Kitchen, Conservation International, International Rescue Committee (IRC), UNICEF, FilmAid International, SameYou, Royal Mencap Society, National Urban League and The Trevor Project.

Faberge egg

Remember that cool special edition merch we mentioned? Behold! Warner Bros. Consumer Products and its licensing partners have teamed up to create a variety of special-edition products kicking off the Iron Anniversary that include:

  • A one-of-a-kind Imperial egg by Fabergé, the world’s most iconic artist jeweler, inspired by Daenerys Targaryen, and co-designed by series Emmy Award-winning costume designer Michele Clapton. The egg (worth $2.22 million!) includes a miniature crown designed by Ms. Clapton, which represents the crown Daenerys would have worn had she taken the Iron Throne. (Visit THR for more details and see inside the egg!)
  • Mikkeller, the Danish craft beer company, have launched a range of beers inspired by the series, that will let fans all over the world celebrate one stein at a time. Fans can cheer with the first beer in the assortment called “Iron Anniversary IPA.”

Ned

  • Pop culture products leader Funko have unveiled a new iron-textured limited-edition assortment of fan-favorite “Game of Thrones” Pop! vinyl collectibles and new figures based on Arya Stark in her training outfit, Khal Drogo with his blades, Ned Stark on the throne, Robb Stark with a sword, Tyrion Lannister with shield, and more Drogon! Available for pre-order now at retailers everywhere.
  • And of course, Game of Thrones: Complete Collection is available to own on 4K Ultra HD, Blu-ray, DVD and through select digital retailers. The complete series is also available to stream on HBO Max.
Sue the Fury
Susan Miller, Editor in Chief of WatchersOnTheWall.com

51 Comments

  1. I saw my YouTube feed start blowing up with trailers last night, and was wondering if I was in a time warp, lol.

    I absolutely love Michelle Clapton, but Fabergé eggs are the gaudiest things ever, perhaps only matched by Elizabeth Taylor’s jewelry. Funko Pops sound neat!

  2. ”To celebrate the 10th anniversary of GoT‘s premiere (April 17, 2011- yes, it’s really been that long), HBO has launched The Iron Anniversary, a month-long celebration commemorating the series…”

    Is there going to be a celebration on July 12, 2021 to commemorate the 10th anniversary of the publication of “A Dance with Dragons” (July 12, 2011 – yes, it’s really been that long)? 🙄

  3. Pigeon:
    but Fabergé eggs are the gaudiest things ever, perhaps only matched by Elizabeth Taylor’s jewelry.

    I laughed way too hard at this XD Thanks, Pigeon!

    I admit, I am seduced by lots of sparkle

    which is the entire reason I made that Glinda recreation

    so if I had 2 million to spare, that egg would be on my night stand so I could dream dreams of sparkle 😉

  4. ”special-edition products kicking off the Iron Anniversary that include:

    A one-of-a-kind Imperial egg by Fabergé, the world’s most iconic artist jeweler, inspired by Daenerys Targaryen, and co-designed by series Emmy Award-winning costume designer Michele Clapton. The egg (worth $2.22 million!) includes a miniature crown designed by Ms. Clapton, which represents the crown Daenerys would have worn had she taken the Iron Throne. (Visit THR for more details and see inside the egg!)”

    Wait, what??? The Faberge Imperial egg is worth $2,200,000 ? As in $2.22 MILLION DOLLARS?
    Damn! I really wanted that. It’s slightly out of my price range. 🤢

  5. Ten Bears: Is there going to be a celebration on July 12, 2021 to commemorate the 10th anniversary of the publication of “A Dance with Dragons” (July 12, 2011 – yes, it’s really been that long)? 🙄

    😭

    It’s slightly out of my price range.

    🤣

  6. Adrianacandle: I laughed way too hard at this XD Thanks, Pigeon!

    I admit, I am seduced by lots of sparkle

    so if I had 2 million to spare, that egg would be on my night stand so I could dream dreams of sparkle 😉

    Yes but that was beeyooteeful!!! 😊
    Hey, I know you could dupe that egg with tinfoil and leftover Easter candy wrappers and it’d be just as sparkly! 😄

    I DO like the “shiny” things of the universe…I’m a bit like a crow in that way (or a Serenity crew member). My crow Frosty and I used to toss one of those cat toy pom poms with sparkle threads back and forth to each other, it was his favourite game. ❤

  7. Pigeon,

    That’s right, you work with birds! (Thus your name! :D)

    Also, your Frosty sounds adorable 🥰

    Yes but that was beeyooteeful!!! 😊

    Thank-you!!

    (Though I only sequinned half of the petals… but, to quote Nostalgia Critic upon David Bowie’s entrance in Labyrinth: “Sparkle goddamn sparkle” ;D)

    Hey, I know you could dupe that egg with tinfoil and leftover Easter candy wrappers and it’d be just as sparkly! 😄

    This is true… I do have may hot-fix crystals…. should have taken advantage of the easter egg containers at Shopper’s Drugmart! Next year!

  8. Adrianacandle,

    Oh, they’ve got all different colors of glitter spray. Though I’m partial to blue and silver, they are all nice and “sparkly.” The trick is to finish with a few coats of the special sealer spray so the glitter adheres and doesn’t flake off. (Kind of important if you launch a glitter-painted rocket 🚀 )
    [Another tip: (You probably know this.) Sometimes the prices of Rustoleum glitter spray on Amazon are exorbitant but every so often they’re on sale for reasonable prices.
  9. Ten Bears,

    Kind of important if you launch a glitter-painted rocket 🚀

    And it’s important to launch a glitter rocket! 😉

    I think you mentioned this before but the sealer should be the same brand as the paint for best results?

    Another tip: (You probably know this.) Sometimes the prices of Rustoleum glitter spray on Amazon are exorbitant but every so often they’re on sale for reasonable prices.

    Thanks! I’ll keep my eye out! I just moved on Sunday so my first task to tackle is building MegaDesk — during that time, I’m hopeful Rust Oleum products will go on sale 🙂

  10. Ten Bears,

    You know, if I were inspired and patient enough I’d try to make my own recreation of the Faberge egg.

    If you were ever interested, I could tell you where to get some hotfix Swarovski sparkles! Those are the nice ones so they may not be cost effective for the amount of teeny tiny crystals one would need — but there’s a good chance your dollarstore/Amazon will sell the inexpensive crystals 🙂

    (If you ever do feel that wave of inspiration and patience and decide to make one, please please email me photos!)
    Meanwhile, I wonder who’s going to plunk down a cool two mill for the real one…

    That person would have been an Adrianacandle of YYC Canada… if I had a million dollars * 2 😉

  11. Well ain’t that something to flip your biscuit.

    I have to admit, my disappointment in the final season(s) makes re-watching the entire series again a challenge. It just made me totally apathetic to the entire thing.

    I haven’t watched any episodes since the show ended, but I think I’m ready to give it a try. I think…

  12. Ten Bears,

    That was a catchy little tune! Thanks for the early morning musical interlude. I too wish you had a million dollars. 🎶
    When I clicked on the link, I was sure it would open this scene from Austin Powers:

    I’m glad to have introduced you to a song this time! 😀 If I Had A Million Dollars is an old song (1988) but I think it’s fairly well-known in Canada(?). I remember it from the 90s, where I think it had a resurge of popularity for a little while. I actually thought the song was 90s because of that XD;;;

    Ah, yes, I’m familiar with that Austin Powers song! 🙂 Another good choice!

  13. Ten Bears,

    Btw, if in the event WotW does a giveaway of the new Funko dolls and if I win in a startling stroke of good luck, the Arya one is yours! 🙂

    Thank-you so much for the helpful woodworking tips you’ve given me over these past months, they’ve helped so much and have pointed me in the right direction. Wet sanding has been a god-send.
  14. Awesome news! Don’t have HBO, but I do own all the seasons on Blu Ray, and now’s as good a time as any to begin my annual GOT rewatch.

  15. Ten Bears said “Is there going to be a celebration on July 12, 2021 to commemorate the 10th anniversary of the publication of “A Dance with Dragons” (July 12, 2011 – yes, it’s really been that long)? 🙄”

    Ouch, TB. I know it’s true but that’s rubbing the lack of fresh material in. I’m not dumping on GRRM though I think some of the opprobrium heaped on the two Ds after season 8 was a tad unfair as they were supposed to adapt something and not finish it. Still that matters been talked through ad nauseam.

  16. That egg thing, can we buy that from Entertainment Earth, or will it be available at Hot Topic?

  17. K26dp:
    That egg thing, can we buy that from Entertainment Earth, or will it be available at Hot Topic?

    If it’s a Hot Topic for millionaires where 2.2 million is the new $22, probably 😉

    As it stands, I think it’s a limited release from Faberge with this egg costing 2.2 million dollars.

  18. Mr Derp:
    …I have to admit, my disappointment in the final season(s) makes re-watching the entire series again a challenge.It just made me totally apathetic to the entire thing.

    I haven’t watched any episodes since the show ended, but I think I’m ready to give it a try. I think…

    I feel your pain.
    What I’ve found makes rewatching worthwhile is to “fillet” the 73 episodes – and especially the final seasons – to extract the character storylines that I liked.

    For example, I for one liked what the show did with Beric Dondarrion. It’s my understanding that book! Beric

    gave his last life to resurrect Catelyn’s decomposing corpse aka Lady Stoneheart. That, I assume, was the end of the line for book! Beric. (Wouldn’t that be kind of a waste of a sixth(?) and final life of an intriguing character, at least on paper?)

    I assume that show! Beric’s storyline through mid-Season 3 was adapted from the books – but
    after that, everything from Beric’s reappearance in S6e8 through his final scene in S8e3 was show-only material.

    Beric’s repartee with Sandor was enjoyable. I especially liked that the show posed the question “Why me?” i.e., why did the Lord of Light keep bringing him back (e.g., as he asked but could not answer in his theological discussions with Sandor in S7e1? and with Jon in S7e6), and then finally answered that question.

    I also liked that Beric and his BwoB squad were the only Lord of Light disciples who actually made a beeline to the front lines of the war against the undead, while all of the other Red God franchisees seemed preoccupied with burning people alive or proselytizing.

    While I was not thrilled with the showrunners’ decision to have Arya be the one to take out the NK, save humanity and, and bring the dawn

    , I did like that there was closure to Beric’s story, and a definitive answer to his question of what purpose the Lord of Light had for keeping him alive.

    Was the conclusion of show! Beric’s storyline more fulfilling that that of book! Beric? I’d like to know what book readers think…
    ⚡️

  19. Adrianacandle,

    ” Btw, if in the event WotW does a giveaway of the new Funko dolls and if I win in a startling stroke of good luck, the Arya one is yours! 🙂”

    Aw, thanks! While I’m not a big Funko Pop fan, at least they gave this Arya figure eyebrows.

    https://www.bigapplecollectibles.com/products/game-of-thrones-the-iron-anniversary-funko-pop-pre-order

    As for woodworking and wet sanding … have I shared with you the uses of Johnson & Johnson’s “Future Shine” (nka as Johnson & Johnson “Acrylic Floor Polish,” I think) to give projects a “wet-looking” gloss coat?
  20. Ten Bears: Was the conclusion of show! Beric’s storyline more fulfilling that that of book! Beric? I’d like to know what book readers think…

    And this is where I once again plead with you, Ten Bears, to consider reading the books 🙂 (I’m sorry if this is irritating!) Because…

    You ask, “Wouldn’t that be kind of a waste of a sixth(?) and final life of an intriguing character, at least on paper?”

    Well, I think reading Beric and his storyline in the books would give you the answer to this question. I can only answer for myself but no, I don’t think Beric’s character was wasted in this way. I think it made sense.

    I think you asked this once before, around August of last year, and I hope you don’t mind me providing a similar answer again.

    Beric has a different role in the books and is a bit of a different character. He’s a young, capable knight and the object of crushes — a bit of a dreamboat (although Sansa considers him “old” because he’s 22 ;D). He seems to be sort of like the archetype of a dreamy, charismatic, skilled knight but he becomes more fragmented the more he’s brought back. He commits himself fully to his causes: fighting a guerilla war against the Lannisters and perhaps more than that, defending the smallfolk. Yet he’s irrevocably broken with pieces of himself missing and a fractured identity as a cost to his multiple lives. Much of Beric’s story is shrouded in mystery in the books and I think this also makes Beric kind of a legend in-universe.

    So I wouldn’t say Beric’s book end is less fulfilling. I’d say it’s different because they’re kind of different characters, per the above. Though I’m not personally a big LSH fan because I’m just not invested in her yet, she and her story are both popular features among the book fandom and Beric is a bit different in the books himself. Therefore, I wouldn’t say Beric’s book end is felt to be unfulfilling among book readers that I’ve seen.

  21. Ten Bears,

    Oh, right, I forgot! You told me you weren’t a big Funko fan and I had that stored somewhere in the back of my brain but it totally slipped my mind this time! I’m sorry 🙁

    Yes, Arya deserves some good brows 😉

    As for woodworking and wet sanding … have I shared with you the uses of Johnson & Johnson’s “Future Shine” (nka as Johnson & Johnson “Acrylic Floor Polish,” I think) to give projects a “wet-looking” gloss coat?

    Oh! No, you didn’t yet! Is this good for any wood project, including smaller-scale things?

  22. Dame of Mercia:
    Ten Bears,

    Here’s a light-hearted musical interval. I always thought the original version of this song (which I loathed) sounded a bit like the Chipmunks.

    Yeah, as much as I like Belinda Carlisle with the Go-Gos, I agree that her solo effort, (the original version of) “Heaven is a Place on Earth,” doesn’t quite measure up.

    https://www.youtube.com/watch?v=NOGEyBeoBGM

    I can see why some people prefer the Chipmunks’ version…

  23. Adrianacandle,

    Yes. I think “Future Shine” is good for most woodworking projects, though I’ve only used it on smaller projects, eg, finished model rockets. I’ll explain in detail later.
  24. mau:
    I saw a lot of excitement about this on twitter. Good idea.

    Well if twitter thinks so then it’s gotta be true!

  25. mau:
    I saw a lot of excitement about this on twitter. Good idea.

    Excitement about what? The $2.2 million Faberge egg?
    And what idea is a good idea?

  26. Mr Derp: Well if twitter thinks so then it’s gotta be true!

    Semi off topic…
    I saw this Covid vaccination projection chart on Twitter and don’t know if it’s true:

    Vaccine Tracker April 5, 2021 Update
    Time to 75% vaccination at current rates
    per bloomberg.com/graphics

    🇺🇸 USA 3 months
    🇨🇱 Chile 4 months
    🇬🇧 UK 5 months
    🇨🇦 Canada 10 months
    🇧🇷 Brazil 10 months
    🇪🇺 EU 1 year
    🇨🇳 China 1.1 years
    🌏 World 1.8 years (21 months)
    🇷🇺 Russia 1.9 years

    Globally, the latest vaccination rate is 16,541,292 doses per day, on average. At this pace, it will take another 21 months to cover 75% of the world’s population. (Assuming 75% as the threshold to achieve immunity.)

  27. Ten Bears: Excitement about what? The $2.2 million Faberge egg?
    And what idea is a good idea?

    #IronAnniversary hashtag. The good idea was to have this anniversary.

  28. Mr Derp: Well if twitter thinks so then it’s gotta be true!

    More true that comment from person who talks every day about GoT, but supposedly can’t watch a single episode anymore.

  29. mau: More true that comment from person who talks every day about GoT, but supposedly can’t watch a single episode anymore.

    From my observation, I haven’t seen Mr Derp talk about GoT everyday…

    Myself, I do tend to talk about ASOIAF/GoT frequently, especially ASOIAF now, but I haven’t done a series rewatch since maybe late 2018. If I need a quote or refresher on something I’m fuzzy on, I locate the exact clip or search out transcripts.

  30. mau:
    Good observation. Now observe what hyperbole means.

    Seriously, mau? There’s no need to be rude. If I misunderstood you or your meaning, I apologize and I’d ask for you to clarify your meaning.

  31. Adrianacandle: There’s no need to be rude.

    True. That’s why you should’ve reacted to rude and cynical comment directed at me for no reason and not my response to that.

  32. mau: True. That’s why you should’ve reacted to rude and cynical comment directed at me for no reason and not my response to that.

    I’d like to choose who and what I respond to. My intent with my first response to you was to observe an inaccuracy I thought was being made based on my observation and my own experiences, not to correct behavior. I try to stay out of that for the most part. However, when I feel rudeness is being directed at me, I will say something.

    I was not rude to you, mau, so I’m not sure why you responded that way. I replied to you in good faith. All you had to do was explain your meaning.

  33. Ten Bears: Was the conclusion of show! Beric’s storyline more fulfilling that that of book! Beric? I’d like to know what book readers think…
    ⚡️

    Truthfully, Ten Bears, I feel as though if Beric had died of a papercut in the show it would still have been more fulfilling than his book conclusion. Oof.

  34. I’m making ready for a full (blu-ray) “manual” (as someone above mentioned…LOL) re-watch of the show, but I’m taking the long way around to do so. In the laborious but fun process of getting myself psyched to arrive at one of my all time favourite shows once again, I’ll watch other historical and fantasy epics on the way. I’ve started with the two fabulous seasons of HBO’s lavish and majestic “ROME”. The show has not only held remarkably well, but it is still a delight to see, with incredible talent in front and behind the camera, amazing production values, sets, costumes and a beautiful soundtrack.

    What is more extraordinary to observe, now in hindsight, is how much of “ROME”’s DNA ended up transferring to GOT. Producers (like Frank Doelger and others), casting directors (Nina Gold), costume designers (April Ferry) directors (Alan Taylor and Jeremy Podeswa amongst them) and actors (Ciarán Hinds, Indira Varma and Tobias Menzies) ended up working on GOT. I’m sure there are more…

    After I’ll continue with “Gladiator”, “The Fall Of The Roman Empire” and a one two punch “Centurion” (which also has a few GOT alumni as well…chief amongst them Liam Cunningham) and “The Eagle”. I’ll even watch the (uncut) version of 2004’s “King Arthur”…featuring Stephen Dillane as Merlin.

    Then it’s on to some more historical epics, again a one-two punch of “Kingdom Of Heaven” (the Director’s Cut not the butchered theatrical version) which is one of my favourite movies ever, especially from Ridley Scott, as well as “Robin Hood” (2010, also Director’s Cut not the theatrical version), also from Ridley Scott. GOT inherited a lot of the aesthetics from both movies, but “Kingdom Of Heaven” in particular, and I mean that as a compliment. By the way “Kingdom Of Heaven” features two other GOT alumni…Nicolaj-Coster Waldau in a small role as the Village Sheriff (hint..it doesn’t end well for him LOL) and Ian Glen as King Richard Lionheart (cameo at the end).

    Then it’s onto the (extended) “The Hobbitt” trilogy…and my always, most beloved “The Lord Of The Rings” trilogy (also extended). I have few words to describe what and how I feel about the LOTR trilogy and what it means to me personally. Crazily enough, “The Fellowship Of The Ring” will celebrate its twenty year anniversary since release…December 19, 2001.

    Then it’s onto “Game Of Thrones”, which I want to cherish and enjoy for the show it was and the place it has in my mind and my heart. I didn’t watch it because I thought it was perfect and flawless, but because the journey was just as important and awesome as the ending. So that is that. That’s what I’ll do to celebrate a decade of GOT.

    Now I rest…🤓

  35. mau: More true that comment from person who talks every day about GoT, but supposedly can’t watch a single episode anymore.

    LOL, my goodness mau, I was joking. Your butt is puckered tighter than a snare drum when it comes to GoT. Relax.

  36. Ten Bears,

    I hate LSH and I was glad she didn’t show up in GOT. Catelyn is a character I liked (in spite of her behaviour towards Jon) and to change her into that was repulsive imo. I remember that, years ago, when I wrote something like this someone thought I didn’t understand the message and explained to me that LSH is a metaphor of dehumanizing revange. Knowing that didn’t make me accept LSH, which I consider one of the nightmares of ASOIAF. So, Beric shouldn’t give his life to create that…

  37. Ten Bears,

    I could never watch it like that. I wasn’t fond of the Theon torture scenes or the Water Garden fight, but I still rewatch them because I feel I would lose part of the experience.

    At the time, I didn’t think much of Book Beric or how his storyline ended. But now I see what potential Beric had as a character and felt that Martin missed an opportunity. The character he replaced Beric with is awful.

    I disagree with Adrianacandle in regards to the books. Speaking only for myself, I hate when a story is left unfinished. I feel the rest of the story becomes worthless, even if I initially enjoyed it. If I was in your position, I would wait and see if Martin finishes Winds and Spring before purchasing his books.

  38. Young Dragon: I disagree with Adrianacandle in regards to the books. Speaking only for myself, I hate when a story is left unfinished. I feel the rest of the story becomes worthless, even if I initially enjoyed it. If I was in your position, I would wait and see if Martin finishes Winds and Spring before purchasing his books.

    To clarify, my suggestion for Ten Bears to read the books was more geared toward the questions he has about the books, how things differ between book and show, and how book readers feel about book storylines. I’ll always suggest reading the source material one has questions about to form one’s own views and opinions because the alternative is second-hand information from others which is coloured by our own lens and viewpoints (mine included).

    This is why I encourage interested individuals to familiarize themselves with the source material they have questions about, whether it’s ASOIAF, HDM, or another series/text/source entirely 🙂

  39. I’ve seen this all over social media the past week and our UK TV provider (Sky) is doing a re-run of all Game of Thrones episodes to celebrate which is kind of nice and rekindles a little the annual game of thrones experience. Oddly enough after recently reading Kim Renfro’s book I have already started a re-watch and am now up to series 3. It’s very striking how the first two seasons start to feel a bit dated – they retain the quality of course – but you can see how production budgets were much lower and how much younger all the actors look in those first two seasons.

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