AT&T stores to host The Dead Must Die “mixed reality experience” & offer chance to attend Game of Thrones premiere

Hodor's Death on Game of Thrones

Denizens of Boston, Chicago and San Francisco are in for a treat. Magic Leap and HBO have collaborated to host an immersive Game of Thrones experience exclusively at AT&T stores in those cities early next month—with the possibility of meeting Kristian Nairn, who you may know better as Hodor, and attending the Season 8 NYC premiere!

According to the Making of Game of Thrones Blog, this “mixed reality experience” titled The Dead Must Die: A Magic Leap Encounter will bring Game of Thrones fans as close to fighting the Army of the Dead as is physically possible. Participants will be fitted with a Magic Leap One inside a room designed to resemble King’s Landing. “With torch in hand, visitors become soldiers in a standoff, as a frozen portal reveals the deadly world beyond the Wall.”

The blog lists the dates and locations as follows:

  • Boston (Boylston) on April 1
  • Chicago (Michigan Avenue) on April 3
  • San Francisco (1 Powell) on April 6

However, press releases and Medium state that the Boston event will be held on April 2. The accuracy of the Chicago and San Francisco dates have yet to be confirmed. We’ll keep you posted.


Anyway, as cool as experiencing The Dead Must Die alone sounds, those who arrive at the Boston location at 12 pm ET (on April 2, according to Medium) will get the additional thrill of meeting Kristian Nairn, best known as Hodor, who will be “greeting Game of Thrones devotees, taking photos and ‘holding the door’ for the activation.”

Moreover, those in Boston will also get to enter for a chance to attend the season 8 red carpet premiere in New York City on April 3. 5 sweepstakes winners (and guests) will leave Boston for New York City on April 3 on HBO’s luxury bus, the “Dragon Wagon.” Winners will be announced on the evening of April 2.

6 responses

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    1. My first hodor, needs to be celebrated.

      I saw it already on fb. I though it was a cheesy line for the last season. This make more sense.

      Question when is the red carpet premiere?

        Quote  Reply

    2. Kevin1989:
      My first hodor, needs to be celebrated.

      I saw it already on fb. I though it was a cheesy line for the last season. This make more sense.

      Question when is the red carpet premiere?

      Next Wednesday, April 3rd between 7pm-11pm est

        Quote  Reply

    3. Jack Bauer 24: Next Wednesday, April 3rd between 7pm-11pm est

      Ooh thanks, was wondering what time.

      Yesterday I found three related “BUILD Series” interviews in NYC (Carice on the 2nd, John Bradley on the 3rd, Richard Dormer on the 4th.)

        Quote  Reply

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